Marketing is an important business function, it is "planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives." Another definition of marketing is the creation and maintenance of satisfying exchange relationships. Creation is product development, Maintenance means continue as long as business operates, Satisfaction implies that you must meet the needs of both businesses and costumers when exchanging products services, and finally Exchange Relationship means people both give and recieve something of value. Marketing Mix is to perform the tasks associated with marketing.
2. What is sports marketing and what are some sports marketing strategies?
Sports Marketing is using sports to market products. A Target Market is a specific group of people you want to reach. For a company to promote and sell products and services, the company must know the wants and needs of the target market. The company must learn specific information like the age ranges in the group, marital status, gender, educational level, attitudes and beliefs, and income. Disposable income is income that can be freely spent, is important too.
